Brokenness

Chances are that there are a couple (or a lot!) of things on your website that are broken. You're making the same mistakes everyone else is making, because everyone else is making them.

Seth Godin does an excellent and entertaining job of describing ways that things are 'broken' in this video from Gel 2006. Here's the summary:

• Not My Job
• Selfish Jerks
• The World Changed
• I Didn't Know
• I'm Not a Fish
• Contradictions
• Broken on Purpose